When I started Web Force KC over 12 years ago, I knew it would not be a typical ad/marketing agency. For years, I had worked for agencies that always seemed to overlook thriving industries because the nature of their businesses was considered taboo or high-risk. Smoke, tobacco, and vape shops […]
effective website Kansas City
If you know me, you already know I think, move, and talk fast, which is great for getting things done and multi-tasking but not so much for SEO (search engine optimization). The truth is that over the years, I’ve learned that I can bang out thousands of words of content […]
Like Han Solo said in Star Wars, “You know sometimes I amaze even myself,” I, too, like putting together clever content, sitting back and patting myself on the back. But the reality is that there is no ‘mic drop’ in marketing of any type. Every day, an effective marketer must […]
When I first started Web Force KC (what seems like eons ago), never in a million years did I think that anyone would ever steal content, photos, or overall marketing strategies that I had created until someone did. At first I was somewhat flattered that I had managed to do […]
I’ve been involved in some form of sales and marketing most of my adult life and for the most part I’ve enjoyed it immensely as it has taken me to some pretty cool places. However like any other profession, there are highs and lows, peaks and valleys, and good and […]
Content marketing can be tough especially when the business you’re writing for doesn’t really change that much. However, I’ve learned to find ways around getting into a writer’s slump primarily by realizing and accepting that no matter how much you’ve written about a given subject, product, or service, there is […]
If you’re a business owner and you do B to C (business to consumer), you are likely bombarded on a daily basis on the phone, in your mailbox and in your inbox with companies trying to sell you “leads.” Some claim to provide exclusive leads while others sell shared leads […]
I’ve always loved writing. I can’t remember the actual moment when I realized that writing came naturally to me but I know it was when I was very young. As a teenager I wrote a ton of poetry and other odd literary project most of which was real hit and […]
I’ve been a big fan of using QR codes in marketing strategies for many years. Ever since the smartphone became something that nearly everyone had in their pocket, the QR code has been a pretty nifty bridge to take you from the physical world as we know it to the […]
My daughter and I are total meme geeks and one of our favorites has always been the “starter pack.” If you’re not familiar with them I highly recommend you check them out as they are hilarious. The starter pack meme is usually a series of images that collaboratively represent a […]